Increase results across every marketing campaign by harnessing historical customer data to predict future behavior. Predictive Analytics uses artificial
intelligence, machine learning and statistical modeling to assess the likelihood of what will happen in the future. Access to this critical information will allow you to make data driven decisions and speak to more customers based on their needs and specific customer journey.
Access to these models throughout the Listrak platform will empower you to take action, improve results and drive more revenue.
Know which customers will spend the most over the coming 12 months
Predictive probability of shopper placing an order
Predictive probability of contact clicking email link
Score determining a customer as full-price or discount shopper
Identify customers at-risk or churned based on individual behaviors
Predictive probability of shopper opening an email
Predictive probability to unsubscribe from email list
Identifies customers who exclusively, frequently or never use coupons when placing orders
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