As AI floods the industry, Retail Marketers are set to scale programs and improve efficiency. But beware of traditional functionalities rebranded as “AI-powered.” Learn tips to use “real” AI while still controlling your decisions.
Cookie deprecation is delayed, but this shouldn’t surprise marketers. Get a refresher on how third-party cookies affect Listrak solutions, and six strategies you can power with Listrak to collect customer data.
Ensure your SMS programs are fully compliant. Our SMS experts have laid out the rules and guidelines you must follow in 2023 to stay in good standing with the major mobile carriers.